Professor Albuquerque’s research interests include the study of new product introductions, spatial and temporal diffusion of new brands using multimarket information, and heterogeneity in the behavior of consumers and firms across geographic markets.
His current research focuses on consumer switching patterns to new brands that have been progressively been introduced across local markets in the United States. He is also presently investigating the impact of geographic distance between car dealerships and consumers on their car purchasing decisions in the California market.
Prior to pursuing his Ph.D., Albuquerque worked as a product manager and trade marketing manager at a multinational company in Lisbon, Portugal.
B.A., Management, Portuguese Catholic University
Ph.D., Marketing, University of California, Los Angeles (Anderson School of Management)
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