MS (Business Administration), Simon Business School, University of Rochester, USA (2014)
MBA (Information Technology), University of Moratuwa, Sri Lanka (2011)
BSc. Eng. (Hons) in Computer Science & Engineering, University of Moratuwa, Sri Lanka (2006)
Research Interests
Social Media Analytics
Big Data Analytics
Machine Learning
Deep Learning
Natural Language Processing
Research Papers/Publications
Journal Publications
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. “When Social Media Delivers Customer Service: Differential Customer Treatment in the Airline Industry,” MIS Quarterly (forthcoming)
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. 2017. “Whose and What Social Media Complaints Have Happier Resolutions? Evidence from Twitter,” Journal of Management Information Systems (34:2), pp.314-340
Conferences/Workshops
Priyanga Gunarathne, Huaxia Rui and Abraham Seidmann. “When Social Media Delivers Customer Service: Differential Customer Treatment in the Airline Industry,” In Proceedings of the Conference on Information Systems and Technology 2017 (CIST), October 21-22, 2017, Houston, Texas.
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. “What Drives Successful Complaint Resolutions on Social Media? Evidence from the Airline Industry” In Proceedings of the 50th Hawaii International Conference on System Sciences (HICSS), January 4-7, 2017, Hilton Waikoloa Village, Hawaii, ISSN: 978-0-9981331-0-2 [Nominated for the Best Paper Award]
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. “When Social Media Meets Customer Service: Evidence from the Airline Industry” In Workshop on Information Systems and Economics 2015 (WISE), December 12-13, 2015, Dallas, Texas.
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. “Customer Service on Social Media: The Effect of Customer Popularity and Sentiment on Airline Response” In Proceedings of the 48th Hawaii International Conference on System Sciences (HICSS), January 5-8, 2015, Grand Hyatt, Kauai. pp. 3288-3297, ISSN: 1530-1605.
Priyanga Gunarathne, Huaxia Rui, and Abraham Seidmann. “Customer Service on Social Media: The Effect of Customer Popularity and Sentiment on Airline Response” In Proceedings of the 35th International Conference on Information Systems (ICIS), December 14-17, 2014, Auckland, New Zealand. ISSN: 978-0-615-15788-7.
Priyanga Gunarathne and Sanath Jayasena. “Ethical Decision Making in an Information Technology Context: Influences on the Bankers in Sri Lanka”, In Proceedings of the 8th International Conference on Business Management 2011 (ICBM), Colombo, Sri Lanka, pp. 454-462, ISSN: 2235-9761.
PhD Program