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ISMS Marketing Science ISMS Marketing Science Conference 2021 Conference 2021
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Join in the Action
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The INFORMS Society for Marketing Science (ISMS) Marketing Science Conference is an annual event that brings together leading marketing scholars, practitioners, and policy makers with a shared interest in rigorous scientific research on marketing problems.
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The 43rd ISMS Marketing Science Conference will be held virtually from June 3-5, 2021 and hosted by Simon Business School, the University of Rochester.
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Conference Chair
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Mitch Lovett
Simon Business School, University of Rochester
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Track Chairs
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Paulo Albuquerque
INSEAD, France
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Elea Feit
LeBow College of Business, Drexel University
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Yesim Orhun
Ross School of Business, University of Michigan
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Renana Peres
The Hebrew University of Jerusalem
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Tony Ke
The Chinese University of Hong Kong Business School
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Georgios Zervas
Questrom School of Business, Boston University
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Kanishka Misra
Rady School of Management, UC San Diego
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Avery Haviv
Simon Business School, University of Rochester
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Submissions will be accepted in one of two categories (1) Abstracts only; and (2) Special Session proposals. Abstracts should not exceed 1800 characters (about 250 words), and should clearly state the marketing relevance, keywords, contribution, authors, and presenting author. Keywords must be included to help organizers place the paper in appropriate sessions and tracks. An author may be the primary presenter for only a single paper during the entire conference. However, authors may co-author any number of other papers. Only one submission per presenter will be accepted
In order to limit the number of canceled papers and no-shows, authors of accepted abstracts are required to register for the conference no later than May 3, 2021. All abstracts must be submitted using the online submission system.
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Submission Details
To submit, Click Here and follow the directions in the abstract or special session proposal sections below.
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- Enter your email address and password.
- Use the grid icon to navigate to the meeting. “Marketing 2021”
- If you have never attended an INFORMS conference or do not have an INFORMS user profile, please select “New Customer” near the bottom of the page.
- Once you have logged, beside Contributed Paper please select “Create New Contributed Paper,” and follow the directions from there.
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Contact Ellen.tralongo@informs.org to be assigned the role of session chair.
- Enter your email address and password.
- Use the grid icon to navigate to the meeting.
- Your proposal, consisting of a Session Title & Chair and a statement summarizing session theme should be entered into the system.
- Invite your presenters to submit their abstracts. Note that all abstracts must be submitted by the March 1 deadline for a special session to be considered.
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Dates and Deadlines
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| Deadline | Type |
|---|---|
| December 1, 2020 | Submissions open for paper abstracts |
| Coming Soon | Conference registration opens |
| March 8, 2021 | Deadline for submitting abstracts |
| April 5, 2021 | Notification of abstract acceptance |
| May 3, 2021 | Last date for presenter registration/early registration |
| May 10, 2021 | Online post of presentation schedule |
| June 3-5, 2021 | 43rd Annual ISMS Marketing Science Conference |
Highlight Round
Round-Five
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Fees
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Conference Program
Coming soon: 2021 ISMS Marketing Science Conference Program.
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ISMS Doctoral Consortium
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The 43rd ISMS Marketing Science Conference will be preceded by the ISMS Doctoral Consortium, on Wednesday, June 2, 2021. The consortium is an annual event for doctoral fellows from universities around the world. It focuses on the fellows’ intellectual and professional development by offering a program that features both plenary and breakout sessions as well as various opportunities for both professional dialogue and social interaction.
Sessions will run throughout the day virtually.
Only students who have registered for the 2021 ISMS Marketing Science Conference may attend the Doctoral Consortium.
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The Doctoral Consortium is open only to students who have been nominated by their home institution. Accepted nominees will receive an invitation to register for the Consortium from the INFORMS Society for Marketing Science. To attend the Consortium, accepted nominees must register and there is no fee for ISMS members and a $25 fee for non-members, with one year membership in ISMS. Students participating in the doctoral consortium are required to register for the conference and pay the student conference registration rate.
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A school may nominate up to three students for the ISMS Doctoral Consortium. Nominations can be made by any faculty member at the school. Nominations should be emailed by the nominating faculty to Jiwoong Shin (jshin.isms@yale.edu), ISMS VP Education.
Please include the following information in all nominations.
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- Name, School and Email address of nominating faculty sponsor.
- Name, Email address and Expected Graduation Date of nominated student.
- Has the student attended previous ISMS doctoral consortia?
- A brief statement of support for the student’s nomination.
- Whether you think the student is at the right stage of readiness to present a “Lightning Talk” at the end of the consortium
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Nominations are due by May 1st, 2021.
We greatly appreciate your help in identifying the appropriate students for the consortium.
Sincerely,
VP Education ISMS
Jiwoong Shin, Yale University
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Contact
For questions regarding registration, please contact INFORMS at informs@informs.org or 800-4INFORMS (800-446-3676).
If you have questions regarding the program or if you require a letter of invitation from the organizing committee of the 43rd ISMS Marketing Science Conference, please submit a request by email it to ellen.tralongo@informs.org. A formal invitation letter will be sent to you via Email after we receive your complete information. Please allow several working days for processing after your confirmation is received.
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Mitch Lovett
Associate Professor of Marketing, Simon Business School
Senior Associate Dean of Education and Innovation
Center of Excellence in Data Science Distinguished Researcher,
Goergen Institute for Data Science
Email Mitch »
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