Master marketing analytics.
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Learn more about Simon’s full-time MS in Marketing Analytics program. Prepare for high-impact marketing roles with hands-on projects and data-driven insights.
Turn insight into impact.
Build hands-on experience, collaborate with expert faculty, and prepare for a rewarding future in marketing, research, pricing, or sales. Simon’s STEM-designated MS in Marketing Analytics trains you to turn consumer data into strategy.
August | January | 13 | 9 | 16 |
89%
of job-seeking graduates
received employment offers
within 6 months of graduation
(average, 2022–2024)
Sample Job Titles:
Data Analyst
Marketing Science Analyst
Marketing and Sales Strategist
Marketing Research Analyst
Where our grads go:
Citi Bank
UBS
Deloitte
Nestlé
Sony
Innovate with
AI.
Simon integrates AI across all programs, equipping you with the skills to master the technologies that will transform industries.
Get clarity.
You’ll gain a deeper understanding of how business works by solving problems through the lens of analytics and economics.
Choose your
edge.
Unlock specialized knowledge with an Advanced Certificate of Achievement in Pricing or Customer and Campaign Analytics.
Stand out with STEM.
Gain the analytics expertise companies demand through rigorous STEM-designated education grounded in real-world experience.
My favorite class at Simon was Predictive and Causal Analytics. The course emphasized not just building models but interpreting them in a way that informs strategic business decisions. I feel empowered to view data not just as numbers but also as a story that can shape marketing strategies.
