Courses
Marketing Management
Research Interests
Quantitative Marketing, Empirical Industrial Organization, Pricing, Advertising, Sustainability Marketing
Publications
Marketing and Economics of Harm Reduction: Evidence from Conservation Field Experiments
2026
Journal of Marketing Research
Issue
2
Volume
63
Marketing and Economics of Harm Reduction: Evidence from Conservation Field Experiments
2025
Journal of Marketing Research
New Features Free of Charge? Intertemporal Product Versions and Pricing in the Software Market
2022
Marketing Science
Issue
1
Volume
42