Paul Ellickson

Paul Ellickson

Michael & Diane Jones Professor of Business Admin
Area(s) of Expertise
Economics and Management
Marketing
Bio

Professor Ellickson's research focuses on quantitative marketing and empirical industrial organization. He teaches courses on data analysis and competitive strategy.

Courses
Causal & Predictive Analytics
Causal Inference
Core Statistics for MS Students Using R
Core Statistics for MS Using Python
Advanced Topics in Quantitative Marketing Research
Core Statistics for MS Students
Data Analytics
Research Interests

Professor Ellickson’s research interests lie at the intersection between quantitative marketing and industrial organization, with a focus on using structural modeling to understand the forces that drive strategic interaction and optimal decision making. He is particularly interested in modeling the importance of dynamic and spatial competition in retail trade. Ellickson’s research has been published in various academic journals including the Review of Economic Studies, the RAND Journal of Economics, Marketing Science, the Journal of Marketing Research, Quantitative Marketing and Economics, and the Journal of Economic Perspectives.

Teaching Interests

Economics: Empirical Industrial Organization (Grad), Econometrics (Undergrad)
Business: Economic Theory of Organizations (full time and executive MBA programs), Data
Analysis/Forecasting (MBA)

Publications
The Dynamics of Retail Oligopoly
2024
SSRN
Estimating Marketing Component Effects: Double Machine Learning from Targeted Digital Promotions
2023
Marketing Science
Issue
4
Volume
42
Learning to set prices
2022
Journal of Marketing Research
Issue
2
Volume
59
The Competitive Effects of Entry: Evidence from Supercenter Expansion
2020
American Economic Journal: Applied Economics
Issue
3
Volume
12
Measuring Competition in Spatial Retail
2020
Rand Journal of Economics
Issue
1
Volume
51
Product Launches with New Attributes: A Conjoint-Consumer Panel Technique for Estimating Demand
2019
Journal of Marketing Research
Issue
5
Volume
56
Implications of Parent Brand Inertia for Multi-product Pricing
2017
Quantitative Marketing and Economics
Issue
4
Volume
15
Estimation of Dynamic Discrete Choice Models in Continuous-Time
2016
Review of Economic Studies
Issue
3
Volume
83
The Evolution of the Supermarket Industry: From A&P to Wal-Mart
2016
Handbook on the Economics of Retail and Distribution
Adolescence and the Path to Maturity in Global Retail
2015
Journal of Economic Perspectives
Issue
4
Volume
29
Market Structure and Performance
2015
International Encyclopedia of the Social and Behavioral Sciences, Second Edition/Elsevier
Issue
2
Multiplicity of Equilibria and Information Structures in Empirical Games: Challenges and Prospects
2014
Marketing Letters
Issue
3-4
Volume
25
Pharmaceutical Followers
2013
International Journal of Industrial Organization
Issue
5
Volume
31
Estimating Network Economies in Retail Chains: A Revealed Preference Approach
2013
Rand Journal of Economics
Issue
2
Volume
44
Wal-Mart and the Geography of Grocery Retailing
2013
Journal of Urban Economics
Volume
75
Supermarkets as a Natural Oligopoly
2013
Economic Inquiry
Issue
2
Volume
51
Repositioning Dynamics and Pricing Strategy
2012
Journal of Marketing Research
Issue
6
Volume
49
Enriching Interactions: Incorporating Outcome Data into Static Discrete Games
2012
Quantitative Marketing and Economics
Issue
1
Volume
10
Estimating Discrete Games
2011
Marketing Science
Issue
6
Volume
30
Practical Methods for Estimation of Dynamic Discrete Choice Models
2011
Annual Review of Economics
Volume
3
Dynamic Asset Pricing in a System of Local Housing Markets
2010
American Economic Review: Papers and Proceedings
Issue
2
Volume
100
Discrete Choice Models of Firms' Strategic Decisions
2008
Marketing Letters
Issue
3-4
Volume
19
Supermarket Pricing Strategies
2008
Marketing Science
Issue
5
Volume
27
Does Sutton Apply to Supermarkets?
2007
Rand Journal of Economics
Issue
1
Volume
38
Quality Competition in Retaling: A Structural Analysis
2006
International Journal of Industrial Organization
Issue
3
Volume
24
Patient Welfare and Patient Compliance: An Empirical Framework for Measuring the Benefits from Pharmaceutical Innovation
2001
Medical Care Output and Productivity
3-202C Carol Simon Hall
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