Online MS in Business Analytics

Admissions & Curriculum

An unparalleled program with your lifestyle and
goals in mind.

Our admissions team works directly with every applicant to ensure the right fit. With this program, you can not only aim for your goals but continue working full-time as you strive to achieve them.

Let us guide you through the admissions process and match you with financial aid options and scholarship opportunities.

Applying to Simon’s Online MS in Business Analytics for Managers

 

Our Admissions staff takes the time to get to know each applicant personally. We encourage you to reach out to us early to help you strengthen your application and identify scholarship opportunities. Consider attending one of our Admissions events to learn more about the program.

In addition to the deadlines below, we accept applications on a rolling basis. The sooner you apply in any of the rounds, the sooner you’ll hear back from us.

 

Round Deadline* Decision By*
Round 1 February 15 March 30
Round 2 April 15 May 30
Round 3 June 15 July 30
Round 4 July 15 August 15

*by 11:59 p.m. ET

We are no longer accepting applications for 2023 entry. Please check back later this year for the 2024 application. 

 

Why wait?

DATA IS
ADVANCING
BUSINESS.

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Aspiring managers ready to lead or managers ready to take the next step in analytics. 3-15 years experience preferred.
 

GMAT/GRE IconStandardized Tests

Simon offers the option to apply without a GMAT/GRE/Executive Assessment score.
 

Tuition and Fees IconTuition and Fees

Tuition is $49,000 plus program fees, which cover course software and materials, e-textbooks, and events associated with the program. It does not include airfare or transportation costs incurred for in-person experiences or immersions. Merit-based scholarships are available for all qualified candidates.

Information based on current program structure. 

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Application Requirements

  • Online application form

  • Résumé and work history

  • Two required essays (250-500 words)

  • College transcripts

  • Letter of recommendation

  • $100 application fee (waivers available)

Master the skills needed to succeed in a
data-reliant world.

The program curriculum was designed to help you strengthen and build your analytical skills so you can begin advancing your career from day one.

Simon’s Online MS in Business Analytics for Managers combines synchronous and asynchronous formats using a combination of interactive lecture and discussion formats. Our hands-on learning opportunities include interactive experiential cases and projects that bring the classroom learning back to concrete scenarios managers need to be able to address.

 

Program requirements.

Click on each tile for a brief course description (note: this chart represents a sample academic schedule and is subject to change). All information is based on the current program structure.

 

14-month program (August–October)

GBA 471 Probability and Descriptive Analytics

GBA 471 Probability and Descriptive Analytics

A key goal of Business Analytics is to generate insights from data to support business decision making. This course starts with an introduction to the basic techniques for data exploration and visualization. The emphasis is on understanding and reasoning with data, and clearly communicating the results to a managerial audience. The course will also provide an introduction to the fundamental concepts in probability and inferential statistics that are necessary for understanding model building and the use of data in decision making.

GBA 472 Causal & Predictive Analytics

GBA 472 Causal & Predictive Analytics

This course introduces utilizing data and data analytics to inform decision-making in today’s business environment. Extracting information from data has become an integral part of modern business management, from Main Street to Wall Street to Silicon Valley. This course will de-mystify statistical learning and data analytics, enabling students to thrive in a competitive market for data-based decision-making.

GBA 444 Ethics & Policy in tech

GBA 444 Ethics & Policy in tech

Tech firms—from start-ups to industry leaders—face a range of ethical and policy challenges. Start-ups may face barriers to entry or regulations ill-suited to their innovation. Industry leaders must consider antitrust considerations if they dominate a market. Tech firms of all sizes face ethical quandaries on issues such as artificial intelligence, to give just one example. The globalization of business adds to the complexity of these policy and ethical considerations. This course will equip you with the tools you need to consider the policy and ethical environments of tech firms and how they connect with firms’ market environments. The tools you develop in the course will also be applicable to the analysis of other types of firms.

OMG 472 Operations and Supply Chain Analytics

OMG 472 Operations and Supply Chain Analytics

In this course we study how analytics tools can be applied to modern operations problems. The emphasis will be on building and using performance evaluation, simulation, and optimization models to solve operations problems, and on communicating the results in a convincing manner, both in written reports and in oral presentations.

GBA 478 AI & Business

GBA 478 AI & Business

This class introduces students to AI models at the conceptual level and teaches how recent advances in AI can spur financial innovation for startups and corporations. The class relies on an analytical framework that combines financial frictions analysis and AI applications. Financial frictions provide opportunities for AI-driven FinTech solutions. The class covers the evolution of deep learning models in the last decade, discusses the cutting-edge AI applications, and helps students to identify new opportunities for value creation.

GBA 475 Online Business Analytics Capstone Project

GBA 475 Online Business Analytics Capstone Project

The Business Analytics Capstone project is an opportunity to bring all of the conceptual theories, analytical methodologies and technical skills from your coursework, as well as your creativity and intellectual enthusiasm, to bear on a real-world project that will directly impact your sponsor organization. There is the potential for students to develop a project proposal from their current job opportunities and use this as the subject for their capstone project.

GBA 473 Data-Driven Decision-making

GBA 473 Data-Driven Decision-making

The objectives of this course are to understand the analytics environment, including people and organizational challenges, data, and the role of models, and to understand concepts and apply frameworks of data-driven decision-making for business decisions. Learning to apply analytics design concepts for decision-oriented projects and pushing through systematized dashboards within the organization are key components of the course.

MKT 472 Marketing Management Analytics

MKT 472 Marketing Management Analytics

Marketing management is a complex business function that requires various skills for effective strategy formulation and marketing plan implementation. The key objectives of this course are (1) to provide you with a series of frameworks for identifying, analyzing, and solving marketing problems with an emphasis on analytic tools to achieve this aim, and (2) to enhance your ability to effectively communicate your analyses and solutions.

GBA 474 Advanced Analytics-Driven Decisions

GBA 474 Advanced Analytics-Driven Decisions

Marketing management is a complex business function that requires various skills for effective strategy formulation and marketing plan implementation. The key objectives of this course are (1) to provide you with a series of frameworks for identifying, analyzing, and solving marketing problems with an emphasis on analytic tools to achieve this aim, and (2) to enhance your ability to effectively communicate your analyses and solutions.

CIS 467 Data Management, Warehousing & Visualization

CIS 467 Data Management, Warehousing & Visualization

This course focuses on database design, management, and warehousing concepts to support analytics efforts. The course introduces SQL programming and related frameworks for data retrieval and transformation. Students will also learn Tableau to rapidly design and create data visualizations and dashboards, both for exploratory data analysis and effective communication.

CIS 414 Digital Business Strategy

CIS 414 Digital Business Strategy

This course focuses on the role of analytics in digital business strategy.  Topics include how analytics impacts retail business models for both online and traditional firms and enables business model innovation. It also covers the changing need for security and common organizational challenges that arise with analytics-based strategies.  The culmination of the course is a team project in which students examine the use of analytics at a firm of their choosing.

MGC 473 Communication and Leadership for Business Analytics

MGC 473 Communication and Leadership for Business Analytics

This course has a singular goal: to cultivate the communication skills required for leadership in data-driven environments. The course contributes to your growth as a business professional, improving your ability to work with and influence others, and to succeed as a communicator throughout your career. The course will teach you to think about communication strategically and to use a set of tools for communicating persuasively in settings ranging from formal presentations to partnership building to leading teams.

Calendar & Curriculum

In-person experiences.

Three in-person events complement online coursework and help build meaningful relationships with your classmates and faculty. These residencies enrich team interactions and leadership, augment the learning through company visits, professional and career workshops, guest lectures from industry experts and provide valuable networking opportunities.

 

Experts who will lead you into your professional future.

Simon faculty are known for being unabashedly analytical and bringing the cutting edge science of business to the classroom. Simon professors excellence in academic research, instruction, and innovation help keep the spirit of debate alive, reminding you that great minds do not always think alike. Their scholarly insights will challenge your assumptions, and build your expertise for success in today’s business climate.

 Simon Faculty