An unparalleled program combining analytics with AI. 

Develop an exceptional level of clarity to leverage AI analytically and set your company, and yourself, apart from the competition—without putting your career on pause. Let us guide you through the admissions process and match you with financial aid options and scholarship opportunities.

Applying to Simon’s Online MS in Business Analytics & Applied AI. 

Our Admissions staff takes the time to get to know each applicant personally. We encourage you to reach out to us early to help you strengthen your application and identify scholarship opportunities. Consider attending one of our Admissions events to learn more about the program.

In addition to the deadlines below, we accept applications on a rolling basis. The sooner you apply in any of the rounds, the sooner you’ll hear back from us. 

RoundDeadline*Decision By*
Round 1February 15March 30
Round 2April 15May 30
Round 3June 15July 30
Round 4July 15August 15

*by 11:59 p.m. ET

Apply Now


Why wait?


Work Station IconCandidate Profile

Working professionals looking to harness the power of data analytics, leverage AI, and take classes in a flexible online format. 


Simon offers the option to apply without a GMAT/GRE/Executive Assessment score. Schedule a chat with a counselor to learn more.

Tuition and Fees IconTuition and Scholarships

Tuition is $49,000 plus program fees, which cover access to use the Benet CMC career services, scheduled social/professional development programming, Orientation programming, and required course materials.

Merit scholarships are available for all qualified candidates. Learn more about scholarships for US active duty and military veterans, and University of Rochester employees and alumni below. In addition, candidates may earn a scholarship to the Online MSBA & Applied AI program by participating virtually in our annual Simon Games virtual business simulation competition.

There are also a variety of loan options available for part-time students. Please contact our office at to learn more.


Explore Scholarships

Military Scholarships

Reflecting our commitment to providing a premier education to US service members, and in affiliation with the University of Rochester, Simon Business School is proud to offer scholarship that matches dollar for dollar the remaining tuition expense for all 100% benefit-eligible, post-9/11 veterans of the United States Armed Forces. Learn more about military benefit levels.

Active and veteran military members also benefit from the University’s participation in the Yellow Ribbon Program, which includes unlimited matching funds to cover the education costs beyond the benefits of the Post-9/11 GI Bill.

University of Rochester Employees

University of Rochester employees can use their tuition benefits toward a Simon degree! Not sure if you’re qualified? Wondering about costs not covered by benefits? Connect with us to learn what options are available to you. You can also learn more via the University’s website.

In addition to tuition benefits, UR employees are also eligible for merit-based scholarship consideration, which can help offset the remaining tuition costs after tuition benefits are applied. Interested in learning more about what this could mean for your Simon studies? Set up a time to chat with an admissions counselor

University of Rochester Alumni

Candidates with an undergraduate, master's, or doctoral degree from the University of Rochester benefit from the following: priority admission consideration, a waived Simon application fee, and a minimum of $10,000 a year in merit-based scholarships for Simon’s part-time and full-time programs.

Scholarship Award Policy

Scholarships cannot surpass 100% tuition and students may only utilize one of the scholarships offered by Simon Business School. Tuition scholarships will be applied after tuition benefits. 

If you would like to be considered for scholarship support from Simon, please select “yes” to the question “Would you like to be considered for Simon’s merit-based scholarships?” in your application. Candidates must meet standard selection criteria, which includes a bachelor’s degree or equivalent.

Contact us with any questions about scholarship opportunities at or (585) 275-3533.

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Application Requirements


  • Online application form
  • Current résumé
  • Two required essays (500-word limit)
  • College transcripts
  • Two professional references
  • $90 application fee (contact us for a waiver)
  • Optional: GMAT or GRE test results
  • Optional: Video Essay


Apply Now

Master the skills needed in a
data-reliant, AI-driven business world.

The program curriculum was designed to help you leverage generative AI with analytical skills so you can begin advancing your career from day one. Simon’s Online MS in Business Analytics & Applied AI is a STEM-designated degree that will equip you with a solid core of analytical frameworks and the technical, analytical, and applied AI skills needed to advance to the next level.

Program requirements.

Click on each tile for a brief course description (note: this chart represents a sample academic schedule and is subject to change).

GBA 471

Probability and Descriptive Analytics

GBA 472

Causal & Predictive Analytics

CIS 467

Data Management, Warehousing & Visualization

MKT 472

Marketing Management Analytics

OMG 472

Operations and Supply Chain Analytics

GBA 475P

Online Business Analytics Capstone Project

GBA 465

Introduction to Python Programming

GBA 478

AI & Business

GBA 473

Data-Driven Decision-making

GBA 474

Advanced Analytics-Driven Decisions

GBA 476

Organizational Impact Using Analytics

GBA 444

Ethics & Policy in Tech


Experts who will lead you into your professional future.

Simon faculty are known for being unabashedly analytical and bringing the latest cutting-edge science of business to the classroom. Today, that science is generative AI. Simon professors’ excellence in academic research, instruction, and innovation will help you learn to leverage data to communicate compelling stories and build your expertise for success in today’s business climate and tomorrow’s. 

Simon Faculty


Connect with us!

Learn more below about experiencing a class, attending a webinar, earning a scholarship, and more!

Questions for the Admissions team? 
Contact us at

Attend an event or schedule a visit.

Stay connected with Simon through our interactive webinars and virtual events. From admissions tips, program reviews, and sample classes to faculty and student discussions, we will provide you with an in-depth look at the Simon experience. Plus, attendees of our live sessions will receive an application fee waiver. 

Explore Events

Schedule A Visit

Chat with an admissions representative.

Have questions about Simon's Online MSBA & Applied AI program? Need help with a question on the application? Wondering if you're eligible for scholarship support? Curious about how to balance coursework and the demands of being a working professional?

Schedule A Chat

Win a scholarship.

Participate in our Simon Games business simulation competition to obtain insight into the Online MSBA & Applied AI program coursework and learn and refine skills such as problem solving, critical thinking, communication, and more. The grand-prize winner will receive a full-tuition scholarship, and all finalists who apply, are admitted, and enroll in the next matriculated term are guaranteed tuition scholarship support.

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