Job Market Candidates
Meet the scholars who will shape the future of business.
Simon PhD students are analytical, creative, and well-versed in solving complex business problems. There isn’t a conventional Simon candidate; we help each student maximize their own unique potential.
Inside the Simon Marketing PhD
The Marketing PhD focuses on the demand and supply of products and services. Our students acquire a powerful skillset based in economics, econometrics, statistics, machine learning, and causal inference. These skills ensure our candidates are equipped to answer substantive questions in marketing by applying or developing new empirical approaches.
Learn more about our students seeking placements.
Ziyao Tang
Area of Study: Marketing
ziyao.tang@simon.rochester.edu
Curriculum vitae
Prior Education
University of Rochester, Simon Business School, MS in Marketing Analytics
Guangdong University of Foreign Studies, Bachelor of Management
Research Interests
Quantitative Marketing, Empirical IO; Information Design, Digital Platforms; Deep Learning, Causal Inference, Structural Modeling.
Yulin Hao
Area of Study: Marketing
Curriculum vitae
Prior Education
Institut d’études politiques de Paris (Sciences Po), Mphil in Economics Sichuan University, BA in Economics
Research Interests
Substantive: Digital Platforms, Creator Economy, Salesforce, Marketing for Social Good
Methodological: Structural Model, Machine Learning, Causal Inference